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‘New Balls Please’ Wimbledon ad created by RKCR/Y&R for Cancer Research UK

Rainey Kelly Campbell Roalfe/Y&R has created a Cancer Research UK advert to go alongside Wimbledon coverage.

The advert, based around the tennis saying ‘new balls please’, stresses the importance of checking for testicular cancer.

Launching today – June 27 – the advert states that men should avoid having to say ‘new balls please’ by doing regular checks and going to the doctor if something is wrong.