Steve Jobs Apple James Bond

Fake Sean Connery letter to Steve Jobs leads to Twittermania

Author

By The Drum Team, Editorial

June 21, 2011 | 2 min read

A fake letter from Sean Connery to Steve Jobs refusing to promote Apple products led to a mass of tweets viewers who believed the story.

In the letter, which appeared on website Scoopertino (tagline: All the news that’s fit to fabricate) said: “I do not sell my soul for Apple or any other company. I have no interest in 'changing the world' as you suggest. You have nothing that I need or want. You are a computer salesman - I am f------ James Bond!”

This was tweeted by John Willshire, @willsh, who said “He’s right. He’s f**king James Bond!” with a link to a separate page with the letter.

This led to twittermania as thousands re-tweeted the news, not realising the letter was fake from giveaways such as the ‘007’ at the bottom right corner of the page.

Upon realising this, Willshire added a link to the original site, which then led to everyone else who had posted the tweet fixing their mistake as well.

Steve Jobs Apple James Bond

More from Steve Jobs

View all

Trending

Industry insights

View all
Add your own content +