Brad and Dan return in new Fosters VOD ads
Fosters has continued its ‘Good Call’ advertising campaign with two new Video on Demand (VOD) executions, with the return of its characters Brad and Dan.
The two 15 second executions ‘Dictaphone’ and ‘Chinese’ have once again been created by Adam & Eve.
Nic Casby, brand manager for Foster’s at Heineken UK commented: “Previous Brad and Dan ads tested in the top 3% of all UK advertising and the campaign was voted into 2nd place in YouTube’s ad of the year. We are confident that the new 15” VOD executions will help to cement Foster’s position in the bright sunny world synonymous with the Amber Nectar and maintain the unprecedented levels of consumer engagement that Foster’s is enjoying throughout the summer! “
The adverts will run on a number of websites including YouTube and Channel 4, as well as several football sites.