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Manchester City Council launches truancy posters

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By The Drum Team, Editorial

May 16, 2011 | 1 min read

Manchester City Council has launched a poster campaign urging parents to make sure their children don't skip school.

The latest ads are the second phase of the city's truancy campaign and were created by the council's in-house marketing agency M-Four.

They encourage parents to check dates and times of the new school term to ensure their children don't miss out.

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