Leeds Brewery to create crowd sourced ale

Leeds Brewery has tasked Finn PR with raising its profile as the largest brewer in Leeds following the closure of Tetley’s.Tetley’s will be closed by parent firm Carlsberg in June, leaving Leeds Brewery as the largest in the city.

The appointment of Finn PR will see the agency’s idea to create the first fully crowd sourced beer become a reality, allowing the public to help choose the design, name and taste of the an ale which will then be sold across the brewery’s estate.