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Epiphany helps Run For All charity with search strategy

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By The Drum Team, Editorial

April 26, 2011 | 2 min read

The Run For All charity is working with Epiphany Solutions as it looks to meet its goal of dominating search engine results relating to running events.

Leeds-based Epiphany will also be building a social media strategy - across Twitter, Facebook, YouTube and blogs - to put the charity front of mind among the running community and to build a loyal support base.

Rob Shaw, Epiphany's managing director, said: "After the initial review, our team will implement their strategies to ensure success in both rankings and traffic.''

Run For All was founded by the late Jane Tomlinson and has raised more than £3m to date for causes such as Martin House Hospice and Yorkshire Cancer Research.

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