Shelter

Shelter online tool to make demographic information more available to house builders

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By The Drum Team, Editorial

April 6, 2011 | 2 min read

Housing charity Shelter has launched a free online tool in an effort to make information on local demographic groups more available to house builders and local authorities.

The Housing Insights for Communities online resource will aim to help local authorities to select the most appropriate communications channels when aiming to engage certain demographics.

The charity estimates that an additional 242,000 homes are needed on an annual basis, with this tool aiming to identify local concerns and allow local authorities and developers to work with communities to develop the most appropriate housing.

“With government cuts of more than 60 per cent to the budget for new homes, we need to explore every possible way in which existing housing stock can be used to ease our desperate shortage of affordable homes,” commented Campbell Robb, chief executive of Shelter.

The tool can be found on the Shelter website.

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