Online and mobile flirting service Flirtomatic has today launched a new iPhone app which allows the social network’s 4 million members to find and flirt with other members.
The new app has a fresh look and feel and new location features which incorporate GPS and Google Maps, allowing members to search for and connect with people based on their current whereabouts, as well as where they’ve been or where they’re going to be.
Flirtomatic head of product Mark Barlow said: “Location has certainly taken centre stage with the advent of the new iPhone application. We’re introducing a new flirting and dating experience that helps our users find matches in several different places at once, blurring the boundaries between the past, present and future – it’s like time travel flirting, where users can cherry pick places they want to check out, above and beyond where they are right now. It could be a place they used to live, somewhere they’re planning on visiting, or simply a location they’re curious about – and they can get matched up with people in all of them. Alongside this we’ve developed a visually richer, faster and more configurable experience, making the most of the app capabilities”.
The Flirtomatic app also boasts a new PULSE dashboard which uses real-time updates and notifications to allow members to find out how many messages their favourite flirt has sent, daily messaging trends, what’s going on, who’s in their area, who’s rated them, who’s checked them out, who’s getting kissed, who’s updated their profile and when their favourite friends are online. They can also share feed updates on Twitter and Facebook, and check their own flirting stats with a brand new analytics tool.
“We’ve recognised our customers desire to track the attention they receive and compare their success with others. It’s not only a way for customers to measure their flirting success but helps them improve their future success rate, this gives real added value for our customers” commented Barlow.