The Power100 countdown continues
The Drum's Power 100 countdown continues today as we reveal numbers 40-21.
The Power 100 is a list of the most influential people in the marketing services world outside the M25.
The list is based on an online poll that attracted around 8,000 votes and was used to decide the final rankings.
The criteria was to determine those with the most influence, profile, responsibility, experience and knowledge. And those who control the future of the industry, those that hire and fire, wine and dine and those that are instrumental in attracting client investment to their agency and, more importantly, their region.
Here we reveal positions 40 - 21. To see the profiles of those featured on the list so far (from 100-21) go to www.thedrum.com/power100/2011.
Tomorrow we will reveal the Top 20.