Betfred renews partnership deal with talkSport
Betfred.com has extended its partnership with talksport as the official bettering partner of The Alan Brazil Sports Breakfast for a further three years.
The partnership will see the representative from Betfred.com appear on the programme every morning to offer the latest odds, while also offering a strong presence on the radio broadcasters website as well.
John Haddock, managing director of Betfred, commented: “We are delighted to have extended our deal and we have made a real commitment to a station that is clearly going places by signing for an extra three years. We are very pleased with our association with a highly entertaining breakfast show in which both Alan Brazil and Ronnie Irani do a cracking job.”
Anthony Hogg, head of creative solutions for talkSport, added: “We are pleased Betfred will be supplying betting insight for the Alan Brazil Sports Breakfast for the foreseeable future. Our continuing dedication to strong editorial content and credible guests have resulted in a record audience for the show, providing Betfred with the perfect platform to showcase their range of betting odds and offers.”
Betfred originally began working with as a betting partner talkSport in 2008.