Author

By The Drum Team, Editorial

February 8, 2011 | 1 min read

Milk producer Cravendale is saying goodbye to Cow, Pirate and Cyclist as the animated characters are retired from the Arla Foods-owned brand’s advertising.

Having featured in the company’s ad campaigns over the last four years, the characters have been bid farewell with a song but will be kept alive on the brand’s Facebook page where memories of the animated trio can be shared.

Meanwhile, a brand new TV ad by Wieden + Kennedy is set to appear on screens in the next few weeks.

Wieden+Kennedy Arla Cravendale

More from Wieden+Kennedy

View all