Cider brand Jacques looks for women to star in ads
Heineken brand Jacques Cider with Fruit is using its Facebook page to seek out stylish young women to star in its new advertising campaign.
The chosen three will be the faces of Jacques ads in glossy magazines including Look and Glamour and will receive further prizes including VIP tickets to London Fashion Week.
Jacques hopes the digital competition, created by Exposure, will further the brand's "female appeal".
Gillian Graham, assistant brand manager for Jacques at Heineken UK, said: "We are looking for true Jacques advocates who will epitomise the brand and have the right attitude and ability to report on the latest beauty products, clothing styles, trends and accessories that a Jacques girl about town should have.”