Rush to become managing director of Baber Smith


By The Drum Team | Staff Writer

January 14, 2011 | 3 min read

Emma Rush, director of client services and managing partner at Proximity London has joined Baber Smith as managing director.

Rush takes up the role following the departure of Sam Jordan.

Rush will take up the role in March and will be tasked with leading the agency and working alongside Simon Smith, founder and creative director of the agency.

She takes on the role from Sam Jordan who has left to become managing director of brand consultancy Dave, and has spent 14 years at Proximity London.

Simon Smith, said: “Emma has great credentials and brings with her some outstanding experience across multiple channels and sectors. During her time at Proximity London she’s demonstrated that she can drive growth and inspire teams to deliver award winning work. Emma’s arrival marks an exciting new chapter for the agency and it’s testament to our ambition and passion that we can attract someone of her calibre from such a successful and reputable rival. I’m sure that both our clients and staff will benefit from her experience, ideas and fresh approach to tackling marketing challenges.”

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Emma Rush, added: “Baber Smith is a great agency. It’s nimble, reactive to client demands, has a fantastic client list and a great team of ambitious, talented and entrepreneurial people who I’m looking forward to working with. I want to build on the foundations that have already been laid and help it to be recognised as a successful, independent agency creating award winning work.”


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