IPO Groupon

Groupon readies for IPO

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By The Drum Team, Editorial

January 14, 2011 | 2 min read

Groupon has announced that it has raised $950m in funding ahead of a rumoured Initial Public Offering later this year.

The group purchase website was founded in 2008, swiftly grown to become the largest of its type with a reach of some 50 million registered users.

It offers heavy discounts on products and services to its users, sometimes as much as 90%, but these deals are only honoured if a minimum number of users take the bait.

A portion of the revenue from each sale then fills Groupon’s coffers, raising some $500m last year.

An IPO is now thought likely to take place as early as mid year, according to Bloomberg.

Groupon recently raised eyebrows when its charismatic founder turned down a $6bn takeover by Google.

IPO Groupon

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