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Mixed results for Next as it cites extreme snow and outperforming online sales

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By The Drum Team, Editorial

January 5, 2011 | 1 min read

Clothes retailer Next has blamed the extreme weather conditions in December for the loss of £22m, although it has also claimed that its online sales experienced an initial boost too.

The retailer recorded a fall in store sales for five months, up until Christmas Eve, of 3.1%, while a rise in online sales was experienced of 8.7%, meaning that the company remains on course for annual profits between £540m and £555m.

The company has also warned that it is likely to raise its prices following the increase in VAT to 20% and the rising price of cotton.

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