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Freederm idents for sponsorship of ITV's Take Me Out

The second series of dating show Take Me Out, which began on ITV1 on Saturday, is being sponsored by Freederm, with 20 second idents having been created by Bray Leino.

The idents feature a series of suitors who are constantly rejected, with their lights being turned out in the process.

Also working with the media team at Bray Leino, Freederm has previously sponsored the final series of Big Brother and Vampire Diaries this year.

Martin Allison, media director for Bray Leino, commented: “Take me Out is a must see programming for Freederm’s target audience who will be watching in large numbers on Saturday evenings.”

The website for Take Me Out, produced by talkbackTHAMES digital will also be sponsored by Freederm.

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