IAS hires Moneysupermarket's Ikin for digital post

IAS b2b Marketing has hired Rachel Ikin from Moneysupermarket.com to be its new digital marketing manager.

Ikin headed up Moneysupermarket's paid search, SEO and social media activity. Before that she held positions at digital agencies Rippleffect, Steak Digital and CSI Media.

At IAS she will be responsible for devising marketing strategies, integrating digital with offline media and PR and developing and analysing ad campaigns.

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