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Whitespace Chartered Brand Geniu

North Star picks up Genius media account

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By The Drum Team, Editorial

October 11, 2010 | 1 min read

Gluten-free fresh bread brand Genius has appointed North Star Advertising as its media planning and buying agency.

Genius, created by Charteredbrands, led by Angela Pirrie, working alongside Edinburgh chef Lucinda-Bryce Gardyne, has national distribution through all major retailers and will launch a through-the-line campaign across national TV and online next Monday, created by the brand’s inhouse team, Adam and Eve and Whitespace working online.

Whitespace Chartered Brand Geniu

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