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Inveraray Castle shows off fairytale qualities with Studio LR brand

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By The Drum Team, Editorial

October 7, 2010 | 2 min read

Studio LR has worked with brand strategist Scott Sherrard to develop a new brand identity for Inveraray Castle.

StudioLR worked together with Sherrard to define the brand character and subsequently develop the identity for the Castle.

The team has worked together on other heritage branding projects including Blarney Castle and Welbeck Estates.

The living home of the Duke and Duchess of Argyll, Inveraray Castle is one of the most beautiful castles in the west of Scotland. It boasts fairytale turrets and a magical setting at the heart of the historic Argyll Estates.

"This has been such a prestigious and delightful project to work on. The Duke and Duchess of Argyll have been hands on throughout and have contributed enormously to the design outcome. The new brand identity captures the romantic sparkle of Inveraray Castle. It reflects the aspirations and qualities that are at its heart."

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