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Top marques for Bentley and Jaguar in new survey

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By The Drum Team, Editorial

October 4, 2010 | 2 min read

A survey commissioned by The Times to coincide with the Paris Motor Show has found that Bentley and Jaguar both rank amongst the top four motor brands.

The British manufactured marques claimed first and fourth slot respectively according to corporate reputation analysis company, Alva.

Bentley, now a subsidiary of Volkswagen, scored consistently well amongst customers, industry analysts and commentators. Findings reflected in a sales increase of 26% year on year.

Jaguar, now owned by Indian giant Tata Motors, has been performing well in international markets and its prototype electric sportscar, the C-X75, has been favourably received.

Mazda and Volvo, seen as offering good value for money, ranked in second and fourth spots.

For every winner there is a loser however, in this instance Fiat who were landed with the ignominy of bringing up the rear with diving sales.

Toyota too were hit hard by the fallout from their embarrassing global recall, the Japanese manufacturer was marked down the furthest this year on grounds of its poor communication and lack of transparency.

Jaguar Fiat Toyota

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