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By The Drum Team | Editorial

September 14, 2010 | 1 min read

Luxury boat brand Sealine has appointed Chapter to work on a number of on and offline projects to raise the profile of the brand.

The appointment to work with Sealine, part of the Brunswick Boat Group, sees Chapter working on several assignments including the development of a new website and brand film.

Nick Powell, Sealine head of marketing, said; “One of the key strengths of Chapter is the team’s ability to get close to the brand and then stay close. I know from working with the CDs before that they have a strong strategic background and a desire to work closely with clients. The structure of Chapter will ensure that this relationship and approach is preserved.”

Ian Boulter, creative director, added, “Having worked on the brand previously we are delighted to be leading the brand communication again and pushing the Share the Adventure positioning we developed working closely with the Sealine marketing team.”

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