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By The Drum Team | Staff Writer

September 8, 2010 | 1 min read

A viral has been created to promote this year’s Bristol Cycling Festival event, by Rubber Republic.

The stop motion online video 'Come and Play' has been created by the South West online agency to promote the festival which begins this weekend with over 100 cycling events taking place across the city with the first commencing at the Clifton Suspension Bridge with Amsterdam the destination for the cyclists taking part.

The trek will see the cyclists travel around 70-miles-a-day over seven days though England, France, Belgium & Holland.

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