New business banking site for Bank of Scotland by Realise
Following its recent rebrand exercise, Bank of Scotland has revealed its new business banking website redesign, handled by Realise.
A new look has been created for the site, with extensive usability also undertaken to create a more effective site structure than the previous incarnation, with the aim of create a better user experience for customers and allow them access to new products and services, for which they can apply online.
Gareth Edwards, digital development and innovation manager at Lloyds TSB Commercial, commented: “We are now delivering a very comprehensive online service to our business customers. Our offering is one of the most robust in the marketplace. And we are seeing tangible business benefits as a result of the redesign and new implementation."
Edinburgh digital consultancy Realise has worked with Bank of Scotland for over ten years, and has extended its work throughout the whole Lloyd Banking Group, including Lloyds Commercial, Corporate Markets and Scottish Widows.