Flooring firm Karndean appoints Willoughby PR
Flooring company Karndean has hired Birmingham agency Willoughby PR to handle its public relations.
Willoughby was appointed after a four-way competitive pitch and has been tasked with building the Karndean brand name in the competitive commercial flooring sector.
Jo McCarthy, deputy managing director of Willoughby PR, said: "Our focus is on profile raising and brand building by positioning the client's senior team and technical people as leading experts within their field.
"We're keen to take PR online too and as part of our remit will also be supporting Karndean's digital and SEO strategies for 2010 and beyond."