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Public Relations

Revolver finds its Pulse to promote US electronic gaming company

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By The Drum Team | Staff Writer

July 16, 2010 | 3 min read

Revolver, the digitally-enabled PR agency, is providing PR support to Pulse Interactive, the American mobile lottery and gaming specialist.

The digital PR specialist has been tasked with providing PR support in an effort to raise the profile of the company as one of its international partners.

Pulse Interactive, which has its headquarters in Austin, Texas, allows partners to offer secure mobile gaming and lottery services to state run lotteries, Native American Indian reservations and cruise ships which it is looking to expand globally.

Paul Trowe, founder and president of Pulse Interactive, explained; "Gaming on mobile phones is finally fulfilling the potential analysts have been predicting for many years now. The advent of smartphones and the public's acceptance of the new app Stores and services, gives the whole sector enormous potential in the near future. Pulse is working with many of the world's leading companies to make sure that state run lotteries comes to mobile in a secure, responsible and fun manner.”

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Iain S Bruce, managing director of Revolver added that Pulse was the first North American client to start working with the agency’s new interactive entertainment division.

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