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Cindy Simmons discusses her role as MD of MPA

Cindy Simmons, the new managing director of the MPA - formerly known as the Manchester Publicity Association - has been tasked with developing and promoting the creative industries within and around Manchester. Here she talks to The Drum about her role.

The former marketing director of cosmetic surgery group Transform reveals that the MPA will be given ‘a creative overhaul’ and that it will focus on creating a digital platform, through which it aims to communicate with the media community.

Simmons also discusses why she believes she is the best person for the role, the importance MediaCity will play in the transformation of Manchester’s creative scene and the imminent developments that will be made to the association in the coming weeks.

To read the interview visit the MiNetwork page.

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