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Bench Business

Bench music festival website developed by Drivebusiness

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By The Drum Team, Editorial

June 16, 2010 | 1 min read

A microsite for Bench to promote its grassroots involved in music festivals around the world has been created by Drivebusiness.

The development of the site saw the creative and business development teams at the London and Ayrshire-based digital consultancy work with the clothing brand to produce an online festival experience which features video, live music updates and fashion style tips through out the site which also includes product information and products from the brand’s online stores.

The site also includes an enriched CMS as well as a customized Wordpress blog which to add a social media feature for consumer engagement.

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