The Drum Awards for Marketing - Extended Deadline

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By The Drum Team, Editorial

June 9, 2010 | 1 min read

Skincare brand Freederm has revealed the idents it will use during its sponsorship of the final series of Big Brother. Watch them here.

The spots have been created by Bray Leino and will run from 9pm tonight when the final set of contestants enter the Big Brother house live on Channel 4.

In total 56 different idents have been created for the show's 13-week run. They show young people preening themselves in front of a two-way mirror, a fixture of the Big Brother house.

Bray Leino Big Brother Freederm

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