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Bray Leino puts Winsor & Newton online in China and Sweden

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By The Drum Team, Editorial

June 4, 2010 | 2 min read

Art materials company Winsor & Newton has worked with Bray Leino to create Chinese and Swedish versions of its website.

The Bristol agency launched Winsornewton.com in 2007 and has since created five other language sites for the self-proclaimed manufacturer of "the world's finest artists' materials".

Now after "many months of development work" and "challenges with the language characters" its Chinese and Swedish editions have gone live.

Each site is managed independently and offers production information, hints and tips tailored to each country.

It is the first Chinese site Bray Leino has created and the agency is now working on Italian and Spanish versions of the Winsornewton site which will be completed "in the coming months".

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