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John Smith TBWA London News

'No nonsense' for Peter Kay's antiques valuation in John Smith's ad


By The Drum Team | Editorial

May 24, 2010 | 2 min read

The second of the new campaign from John Smith’s, once again featuring Peter Kay, will see the comedian visit an antiques fair to value a watercolour painting.

Created by TBWA\London, with media planning and buying by Starcom MediaVest, the ad will hit TV screens tonight.

Gareth Turner, senior brand manager at Heineken UK, said: "We've had a terrific response to Peter's return which coincided with the General Election. With all the political wrangling of the last couple of weeks, it's time to bring a little more no-nonsense fun back to the lives of the great British electorate."

John Smith TBWA London News

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