The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Author

By The Drum Team, Editorial

May 18, 2010 | 1 min read

Birmingham's KLM has created a new television ad for Totesport Casino which breaks tonight. Watch it here first.

The 30 second spot will run on networks including SKY, ITV 4, Dave, Virgin 1 and Bravo. It was shot in Argentina and stars the 'hand lord' Marcos Perez.

The ad shows Perez doing a series of hand juggling motions involving playing cards, dice and balls. He juggles the cards and eventually fans them out to reveal 'totesportcasino.com'.

It is KLM's first advertising work for Totesport Casino and was written by the agency's creative director, Paul Baker, and produced by The Gate Films. It was shot by James Henry and directed by Phil Taylor.

KLM the Gate Film Tote Sport

More from KLM

View all