Skyscanner adds three new dedicated domains to website
International travel site Skyscanner has added three new dedicated domains to its portfolio of country sites.
The three domains, Skyscanner.se, Skyscanner.at and Skyscanner.ch bring the total number of country specific sites for the brand to 20 and follows the hiring of a team of international marketing managers from Sweden, Russia and Germany to assist the expansion of the brand in Europe and North America.
“We are delighted to launch Skyscanner sites for the Austrian, Swedish and Swiss markets. Skyscanner was already available in the local languages of these countries, but it’s vital that we offer our users local domains as well, to build brand, establish trust and boost search engine rankings,” said Barry Smith, Skyscanner co-founder and development director.