Lingerie firm Eveden appoints Brilliant for media
Lingerie firm Eveden has appointed Brilliant Birmingham to manage its £1m annual media spend, starting with the Autumn/Winter 2010 campaign.
Eveden's brands include Freya, Fantasie, Fauve, Elomi and Goddess. It appointed Brilliant after a competitive two-way pitch and campaigns will run across women's magazines and online primarily.
Ann-Marie Manley, head of marketing at Eveden, said: "We are very excited to have Brilliant on board as our media planning and buying agency. We look forward to some great communication solutions emerging out of our partnership."
Ads will be produced by Eveden's long-standing creative agency Rees Bradley Hepburn.