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X Factor's Olly Murs gets new website from MadeByPi

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By The Drum Team, Editorial

March 4, 2010 | 2 min read

Sony Music has worked with MadeByPi to create a website for X Factor runner-up Olly Murs.

The site's launch comes after Murs signed a recording contract with Sony labels Epic Records and Syco Music.

For the last two years MadeByPi has worked with Sony on websites for X Factor winners. In December the Leeds agency launched the official website for the TV show's latest winner, Joe McElderry.

Dan Ayers, Sony Music’s director of digital services, said: “MadeByPi has worked with us on the X Factor project since 2008, because the agency understands and works with the pressures of the entertainment business. They continue to deliver websites appropriate to the needs of the fans of our rising stars.”

Olly Murs' site gives fans details of the current X Factor tour, his biography and posts from his blog and Twitter. It will provide updates on the progress of his debut album, which is currently being recorded.

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