S1 appoints MediaCom Scotland as media planner and buyer
Online publisher s1 has appointed its media planning and buying account to MediaCom Scotland.
Wendy Pauley, newly appointed marketing manager for S1, explained that the company was looking for a media partner that understood the business and appreciated the importance of that quantitative and qualitative data that it carries out.
Pauley added: “We have some exciting new developments planned for 2010 and we’re looking forward to working with MediaCom as we bring them to market.”
David Shearer, managing director for MediaCom Scotland, said, “The s1 business is a perfect fit with ours in terms of forward thinking and a genuine passion for results. We’re delighted that Scotland’s leading online publisher has chosen to work with Scotland’s leading media agency.”
MediaCom Edinburgh and s1 are members of the Marketing Industry Network.