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23red Regions hires Resonate's Gardiner as deputy MD

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By The Drum Team, Editorial

October 29, 2009 | 2 min read

Brand communications agency 23red has appointed Alan Gardiner as deputy managing director for its regional operations in Nottingham and Bristol.

Gardiner joins 23red Regions from the Tangible Group agency Resonate and he will work on accounts with the Child Workforce Development Council and the Arts Council.

Before Resonate, Gardiner was the founding partner of marketing consultancy VIPR - which has offices in the UK and Australia - and he led an MBO of its Glasgow office.

Stephanie Drakes, regional director at 23red Regions, said: “We’re thrilled to have Alan on board. His specialist experience will be a major asset in delivering high level effective solutions for clients and his considerable management experience will be invaluable in working towards our target of being one of the UK’s leading players in public sector campaigning.”

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