Wyatt wins Lancaster University Management School task
Birmingham-based Wyatt has been awarded a four year contract to promote and position Lancaster University Management School to prospective UK and international students.
Wyatt will be developing and implementing an international on and offline marketing communications campaign. The campaign will set out to attract students from the UK and around the world to enrol on LUMS' world ranked MBA, Masters and Undergraduate programmes.
"We saw some terrific work and strong strategies and great ideas from the competing agencies," said Rick Crawley, LUMS' Director of External Relations. "Wyatt's submission had the edge given its depth of strategic insight and understanding of our needs. We are confident that they will help us to attract highly talented students from across the world."
Over 30 tenders were submitted to the university which were trimmed down to a final five for the pitch process.
LUMS is consistently ranked in the top five business schools in the UK and the Financial Times Global MBA ranking places the Lancaster MBA as 27th in the world.