Seal Appeal Viral for the Advocates for Animals created by Merle
A new viral film has been created by Merle for the Advocates for Animals’ Seals Appeal.
The viral has been created to raise awareness of the plight of Seals in Scottish waters where they are still being shot by fishermen.
The commercial will run online and has been created to deliberately homage the animated film ‘Watership Down’.
The film tells the true story of the brutal shooting of a pregnant seal off the West Coast of Scotland.
The campaign was written by Merle’s creative directors John Dean and Stuart Anderson, while the animation was by Selina Wagner from Blobina Animations.
Daniel Healy Cask Productions produced the viral which features a voiceover by Richard Briers who played the character Fiver in the original 1978 movie.