Paver Smith to launch limited edition Liverpool FC Mobile
Mobile phone company Galentia has brought in Paver Smith to promote a limited edition Liverpool Football Club mobile which will retail at more than £14,000.
The LFC Legends Edition by Galentia is a gold and diamond-encrusted Liverpool FC-branded handset. 250 have been made and each will come in a presentation case with a gold commemorative medal.
Paver Smith was approached to work with the company and the football club to manage the PR and produce sales collateral for the phone, which will be sold online, through Liverpool's club store and in high-end retail outlets.