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Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

AXA set to review £30m marketing services roster

Financial services group AXA UK is set to review its £30million marketing services roster.

Intermediary Creative Brief is handling the review of the roster for all of the group’s brands. 169 agencies are named on the roster including Bray Leino, McCann Erickson Bristol which was appointed at the end of last year and E3.

The review will begin by looking at the creative, direct and digital and media buying accounts before moving onto review PR, sponsorship and events and then strategic agency arrangements.

It is expected that the review will continue throughout this year with appointments made in the fourth quarter.

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