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Dinosaur

Argent works with Dinosaur on The Hive website

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By The Drum Team, Editorial

March 20, 2009 | 2 min read

Property developer Argent has launched a website for The Hive - a new office space for creative businesses in Manchester - created by Dinosaur.

Argent has worked with Manchester-based Dinosaur for over five years, with the agency producing branding, websites and literature for projects including One Piccadilly Gardens, Piccadilly Place and The Hub apartments.

The Hive, in Stevenson Square in the Northern Quarter, is set to be completed next January. The HKR Architects-designed building has 78,000 sq ft of sustainable office space and Arts Council England will be among its occupants.

Angela Brown, marketing manager of Argent Group, said it was of "particular importance" for The Hive's branding and ongoing marketing collateral to be produced by a Manchester-based company.

Mark Beaumont, Dinosaur's creative director, added: "For me, any new development in the city should blend with the history of its surroundings. Our job was to simply mirror The Hive’s innovative, yet understated design ethos.

“Our restrained approach to the look and feel of the site, and the novel SEO friendly application used to bring the website to life without using flash, were just two simple ways that we achieved this."

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