Glasgow West End Festival appoints Dada to deliver event
The Glasgow West End Festival has appointed Dada to deliver the summer event.
The event will run from Friday 12 – 28 June this year and will see the agency charged with delivering the main festival content, and working alongside the community groups and venues which make up the festival.
It will also handle sponsorship activity for the event.
All four of the agency’s ventures, events, design and PR divisions will be involved in the promotion activity.
Oli Norman, managing director of Dada, said: “As a west ender myself, this is an amazing project to be heading up alongside the West End Festival Board. We have some incredibly exciting plans in place which will, without a doubt, make this year’s festival the biggest and best yet for the residents of the West End and the surrounding communities. We cannot wait to get started and look forward to announcing a phenomenal line up of activity”.