The Chip Shop Awards - creative wrapped up

By The Drum | Administrator

January 28, 2009 | 6 min read

This year the Chip Shop Awards has attracted a world class panel of judges to oversee the irreverent work aiming to win a Chip. Here we profile the panel as the 2009 awards launch.

But, because The Chip Shop Awards are all about raw creativity, the judges could be in for some fun – as the competition has no rules. This means you can enter work that ran; work that didn’t; work that never got approved by the client; or work that never even made it to the client.

And, if all else fails, you can invent your own category if none of them fit the bill.

Other categories include Best Use of Plagiarism; Best Use of Shocking Copy; Best Politically Incorrect Ad; Best Use of Bad Taste; Best Work for any Brand you Haven’t a Hope of Winning; and Best Remake of an Existing Ad.

Quite simply, the Chip Shop Awards are a chance to show what you can do when your creative imagination can run wild... And for a fantastic panel of judges to view your work. And, on that note, to the panel:

Dave Trott, creative director, CST: Dave was born in Barking in East London. He went to art school in New York. He worked at BMP from 1970 -1980. He opened GGT in 1980 left 1990. He opened BST in 1990 left in 1993. He opened CCST, WTCS, and CST. Dave doesn’t like writing in the third person.

Alex Szenassy, Laboratory Group, Budapest: Szenassy is the founder and a partner of Laboratory Group dealing with advertising, film production and contemporary art. Before the foundation of his own company, he worked for Ogilvy and Mather as the chairman of the creative council in CEE for too many years.

Nicke Bergstrom, creative director, Farfar, Stockholm: Nicke Bergstrom, a native of Sweden, co-founded the online agency Farfar in 2000 and received his first Cannes Lion (a Grand Prix, no less) within the first year. After winning the Cannes Grand Prix, Farfar has won numerous awards for work on Adidas, Absolut Vodka, Nokia, and Red Bull. Farfar has been named “Agency of the Year” twice in Sweden, and topped The Gunn Report in 2007, coming second last year.

Dirk Domen, creative director, Duval Guillaume, Brussels: Domen has been creative director at Duval Guillaume for the past four years. During this time he has built the agency’s strong creative reputation. This has culminated this year in the Brussels-based team being ranked 27th in the new edition of The Gunn Report – the list of the world’s most awarded agencies.

Andrew Watson, creative director, Amsterdam Worldwide, Amsterdam: Watson fled London for Amsterdam in 2001 to join Strawberryfrog (destined to become Amsterdam Worldwide in 2008), just as it was elbowing itself a space at the table. Over the years, his portfolio of inappropriate, unsellable ideas has matured into the type of tome you could insulate walls with.

Patrick Burgoyne, editor, Creative Review: Patrick Burgoyne has been the editor of Creative Review magazine since 1999. Before joining the magazine (as staff writer) he worked in marketing, first for the Body Shop and later for the University of Westminster, whilst also moonlighting as a writer for magazines such as The Big Issue.

Simon Veksner, Bartle Bogle Hegarty, London: Simon joined BBH in 2006, and has since produced work on some of the agency’s most iconic accounts, including Levi’s, Audi and Barnardo’s. He has also creative-directed the ITV and Dunlop accounts. Previously, he spent seven years at DDB London, where he co-created the Cannes Grand Prix-winning ‘Cops’ ad for Volkswagen Polo, the most awarded print ad in the world in 2004. Veksner is also editor of the Scamp blog.

Mike McKenna, creative director, JWT, London: Pushing the post trolley at FCB was McKenna’s first job in advertising. A grave misjudgment by Andrew Cracknell led to him writing ads for FCB, Bates, Butterfield Day, the Delaney’s, Saatchi’s, Leo Burnett and now JWT. McKenna has won awards at D&AD, Cannes, Campaign Press, Campaign Posters and British Television. He has been president of the Creative Circle and served on the D&AD Education Council.

John Jessup, creative director, Leo Burnett, London: John Jessup has worked for eight agencies, had 15 copy writers, worked on every business category known to man, and has therefore had more ads chucked in the bin than any other creative in the business.

Patrick Collister, The Big Won, London: Collister started as a trainee copywriter at Ogilvy Benson & Mather in 1977. By 1985, he was the youngest board director of Y&R. He had a stint as joint creative director of BMP before becoming creative partner at BWBC. Collister has also been executive creative director of Ogilvy & Mather, London, before becoming vice chairman and EHS Brann’s executive creative director. He is the author of The Big Won, an analysis of the world’s best communications, as measured by the quantity and quality of awards won.

Dom Martin, senior creative, Beattie McGuinness Bungay, London: Copywriter and art director, Dom Martin has won a number of high profile awards for his creative work. He was also the brains behind BMB’s much lauded iPhone application, which allows users to win a virtual pint of Carling.

Patrick Baglee, head of creative strategy, Navy Blue, London: Former executive creative director at EHS Brann, he has worked with British Gas, Barclays, COI, Diageo, Tesco and Diesel and received awards from DMA, D&AD, DBA, BIMA, Campaign and the IPA. He is a former chair of the Typographic Circle and the founder of 4Designers, an annual student design conference held in London & NY.

Entry deadline for the Chip Shop Awards is 13 March. The event will take place in London in June. Enter online at www.chipshopawards.com.

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