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By The Drum Team, Editorial

January 21, 2009 | 1 min read

ScottishPower has launched a new TV, outdoor and poster campaign aimed at encouraging its customers to take the Savings Challenge as part of their New Year’s resolutions.

The campaign was created by Newhaven spearheaded by creatives Troy Farnworth and Paul MacDonald with the animation created by Axis Animation, while Serious illustrated the print work.

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