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By The Drum Team | Staff Writer

January 8, 2009 | 1 min read

In an interview with The Drum, Mike Gilson, editor of The Scotsman has admitted that 2009 will be a hard year for the newspaper in terms of advertising (as it will the

“2009 is going to continue be pretty grim in as far as how the advertising market is going to go,” admitted Gilson. “We’re going to need to be creative trying to find other streams, as everyone else does. 2010 has some signs that we’ll come up smiling a little bit... but we’d be foolish to factor in any significant growth in 2009.”

In the interview, filmed by Edinburgh based digital marketing agency Civic, Gilson also discussed the Scotsman, the growth and development of its online presence, the difference between its newspaper and online readership and his resolutions for the year ahead.

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