Crombie Anderson

Yum look for university of Durham


By The Drum Team, Editorial

November 3, 2008 | 2 min read

Edinburgh-based Crombie Anderson has rebranded the catering offering for Durham University.

The agency won the work following the success of previous university projects including the brand roll-out of Event Durham., the conference and events management arm of the University and Durham First the uni's Alumni magazine.

As part of the rebrand process Crombie Anderson kicked off the project with name generation, several of which were shortlisted and presented to focus groups comprising of staff, students and suppliers.

The launch, which is scheduled for the start of the new academic term will encompass all promotional literature, staff apparel, packaging, livery, signage and website.

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