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New Pulse for Driven

Pulse Home Products, brand owners of Breville, Nicky Clarke and Dirt Devil has appointed Driven as its strategic marketing partner.

The Wilmslow based agency will start work immediately with the Oldham based operation.

Commenting on the appointment, interim marketing director at Pulse, Peter Nightingale said, “We have big plans for 2009. There are opportunities in the marketplace and driven will help us take advantage of them. They have the intellectual and creative horsepower we need”

Graham Drury, Partner at Driven added; “There is a visible desire in the team at Pulse to deliver significant growth to the business. They want their marketing to make an impact and we’ll help deliver that with driven insight, attitude and creativity”.

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