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Fox's Biscuits Vimto News

Patmore made Fox's Biscuits marketing manager


By The Drum Team | Editorial

September 26, 2008 | 2 min read

Fox’s Biscuits has appointed David Patmore as its new marketing manager.

Patmore, who started at the end of last month, will assume responsibility of the marketing strategy for the company’s £124million biscuit brand portfolio, including the current £5million above the line campaign across TV, radio, online and outdoor.

He has previously worked in marketing for other food and drink brands including Princes, Dalepak, Ocean Spray and The English Provender Co.

He has joined from Greencore Cakes & Desserts where he was an interim marketing controller.

He will now be based out od the company’s head of in Batley, West Yorkshire.

Patmore commented; “Fox’s is a fantastic British brand and the new marketing programme coupled with a bright manufacturing future makes it an exciting period to be joining the business. I’ll be helping to shape thinking over the coming months and to taking the brand into new era of growth”

Patmore has filled the void left following the departure of Neil Gibson who joined Vimto as its marketing manager last month.

Fox's Biscuits Vimto News

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