User Vision to launch multi media testing lab
User Vision has launched fully comprehensive multi-media testing lab with eye tracking at the INC2008 event in Amsterdam this week.
The Interactive Lounge lab means that for the first time interactive TV (iTV), remote control activity, mobile and the internet can be tested simultaneously as a single user experience.
User Vision has developed the lab in partnership with iTV technology specialist, Jonathan Marshall, who has pioneered research and innovation in iTV for over ten years. Jonathan also joins the expanding User Vision team as head of interactive TV.
The specially constructed lab, housed in User Vision's Edinburgh headquarters, has been designed to simulate a comfortable home environment so the user is relaxed and not influenced by the feeling of being in an office or a testing lab.