Dada given Robert Burns marketing project
National Trust for Scotland brings in Dada for two year marketing campaign to promote ambitious Robert Burns Museum project.
Following a competative pitch Dada has been tasked with delivering a fully integrated campaign for the museum project, which is due to be completed in 2010.
Costing in the region of £21 million, the new 'Robert Burns Birthplace Museum' project will aims to become a world class attraction. It is the largest project the National Trust for Scotland has ever undertaken and will epitomize Scotland's proud heritage, paying homage to the nation's most celebrated poet, Robert Burns.
Meanwhile, Dada has also announced that Craig McGill, previously head of PR for Stirling based company, Denvir Marketing has joined the agency as an account director.
McGill, a trained journlalist having worked as deputy editor on The Scottish edition of the Daily Mail has also written three three books, Football Inc; How Football Fans are Losing the Game, Human Traffic: Sex, Slaves and Immigration and Do No Harm: Munchausen Syndrome By Proxy.